PagewingThe best URL shortener extensions for Chrome
Bitly is the pick if you want the best-known shortener with a Chrome extension, though its Core plan is sold yearly only and its free links show an ad page. Short.io and Dub are the picks for a branded domain of your own: both include custom domains on their free plans, Short.io cheaper to start and Dub built for developers. Pagewing suits people who want short links, click stats and QR codes with no ad page, billed monthly, in a subscription that also covers a screen recorder and PDF editor. TinyURL suits people who need many links cheaply, and Rebrandly marketing teams with many branded links.
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Bitly
Best for: people who want the familiar choice and may grow into branded domains and landing pages
The best-known shortener, with custom back-halves, QR codes, click stats, link-in-bio pages and a Chrome extension that shortens the current page.
- Price
- Free plan with ads (5 links a month); Core $10 a month, sold yearly only ($120 a year); Growth $29 a month, billed yearly at $348
- Free plan
- 5 links and 2 QR codes a month, with an ad page before free links redirect
- Runs on
- Web app, Chrome extension, mobile apps and API
- Custom back-halves, QR codes and click stats in one place
- Branded domains and landing pages on higher plans
- Detailed click and scan data with city-level analytics on Premium
- Core is sold yearly only, with 100 links and 5 redirects a month
- Free links show an ad page before the redirect
- Low monthly caps on links, QR codes and edits at every tier
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Short.io
Best for: people who want links on their own domain without a big bill
A shortener built around your own domains, with branded links, QR codes, click statistics and an API, and a free plan that already includes custom domains.
- Price
- Free plan; Hobby $5 a month, Pro $18 a month, billed monthly; 17% off yearly
- Free plan
- 1,000 branded links and 5 custom domains, with click statistics for the first 50,000 clicks
- Runs on
- Web app, Chrome extension and API
- Custom domains on the free plan
- Generous link counts: 1,000 free, unlimited on Pro
- QR codes with your colors and logo
- Click statistics on the free plan stop after 50,000 clicks
- You bring your own domain; the default short domain is less memorable
- Fewer analytics and link-in-bio features than Bitly
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Dub
Best for: developers and teams who want links, analytics and an API they can build on
An open-source link platform for developers and marketing teams, with custom domains, analytics, conversion tracking and a well-documented API.
- Price
- Free plan (25 new links a month); Pro $27 a month, Business $81 a month, billed monthly; 10% off yearly
- Free plan
- 25 new links a month, 1,000 tracked events a month, 3 custom domains and 30 days of analytics
- Runs on
- Web app, API and browser extension
- Custom domains and real analytics on the free plan
- Conversion tracking and long analytics retention on paid plans
- Open source with a first-class API
- 25 new links a month on the free plan, and Pro starts at $27
- Built around teams and developers more than quick personal use
- 4This site
Pagewing
Best for: people who want short links, stats and QR codes in a subscription that also covers their other browser tools
Shorten the page you're on from the side panel, with the link copied for you, then manage every link on the web: custom aliases, a destination you can change any time, click stats by day, referrer, country and device, UTM tags, and QR codes in any size and color. No ad page, ever.
- Price
- Free plan; Premium for unlimited links, custom aliases and detailed stats, Pro for device and country redirects and the API, in one subscription with the other tools
- Free plan
- 25 short links at a time, with clicks per day and QR codes; custom aliases, detailed stats, tags, expiry dates and bulk creation need Premium
- Runs on
- Chrome extension and web app
- Change where a link goes any time, with no monthly cap on edits
- QR codes in your colors, as PNG or SVG, with no ad page even on printed codes
- Imports Bitly links with their titles and tags; links keep working if you cancel
- No branded domain of your own: links use the Pagewing domain
- Chrome only, with no mobile app
- A young product; the free plan holds 25 links at a time
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TinyURL
Best for: people who need a lot of links a month at a low price
One of the oldest shorteners, now with an account dashboard: custom aliases, branded domains, link analytics and plans priced by how many links you make a month.
- Price
- Free plan (30 links a month); Pro $9 a month billed monthly ($108 a year) for 125 links a month, more for higher volumes
- Free plan
- 30 links a month with custom aliases, but no click tracking
- Runs on
- Web app, Chrome extension and API
- Cheap for the number of links, with volume tiers
- Unlimited tracked clicks and two years of analytics history on Pro
- One branded domain on Free, three on Pro
- No click stats on the free plan
- Pro's base tier stops at 125 links a month, with a fee per 10 more
- Fewer QR and link-page features than Bitly
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Rebrandly
Best for: marketing teams managing many branded links
A link management platform for marketers, built around branded domains, with QR codes, link galleries, audience data and traffic routing on its higher plans.
- Price
- Free plan (10 links a month); Essentials $8 a month and Professional $22 a month, billed yearly; monthly billing costs more
- Free plan
- 10 links and 10 QR codes a month, one custom domain and unlimited clicks
- Runs on
- Web app, Chrome extension, mobile apps and API
- Branded domains and custom back-halves from the free plan
- Password-protected links, expiry and traffic routing on Professional
- Workspaces and teammates on higher plans
- Monthly caps on links and on how often you can change a destination
- The free plan allows no destination edits
- Expensive once you need Growth
Prices and features as read on each app's own site in October 2026, billed monthly in US dollars unless said otherwise. They change: check there before you decide.
Pagewing against each URL shortener
Every feature in a table, where the other app does more, and what your whole stack costs.
Questions
Something else? Write to us from the Support link below.
Is Bitly free?
Partly. Bitly's free plan allows 5 links and 2 QR codes a month, shows an ad page before free links redirect and has no analytics. Its Core plan is $10 a month but sold yearly only, at $120 a year.
Which URL shortener lets me use my own domain for free?
Short.io, Dub, Rebrandly and TinyURL all include at least one custom domain on their free plans; Bitly adds branded domains on its Growth plan. Pagewing has no branded domains: its links use the Pagewing domain.
Can I change where a short link goes after I share it?
Yes, but the caps differ. Pagewing lets you change a destination any time with no cap. Bitly Core allows 5 redirects a month and Rebrandly Essentials 10 destination edits a month; Short.io, Dub and TinyURL's paid plans let you edit destinations.
Do free short links show ads?
Bitly's free links show an ad page before the redirect. Pagewing never shows an ad page, on any plan, not even on printed QR codes. The others listed here don't advertise ad pages on their pricing pages.
What happens to my links if I cancel?
It depends on the service. Pagewing's short links keep redirecting after you move to the free plan. Check each vendor's terms before you rely on links in print; a branded domain you own is the safest way to keep links portable.
Is Pagewing free?
Yes. Every tool works on the free plan, with a few limits. Premium removes the limits and adds features like share links, PDF signatures and cloud storage, for every tool at once. Pro adds Office conversions, bookmark cleanups and AI summaries and branding for recordings on top. You only add a card if you decide to upgrade.
The best extensions for other jobs
Each list weighs the leading apps the same way, with Pagewing among them.
Try Pagewing next to what you use now.
Every tool works on the free plan, so run it alongside the app you have, then keep whichever you still need.
Add to Chrome, freeThe other apps named here are trademarks of their owners, who aren't affiliated with or endorsing Pagewing. We name them only to compare.